Introducing the Opie Dress—a delightful twist on our best-selling Opie Romper! This enchanting dress features flutter sleeves and a sweet frill neckline with a tie detail, perfect for twirling through summer days. Crafted from lightweight, breathable cotton in our versatile Ecru hue, bringing an effortless feel to every outfit.
Details
Frill neckline with a tie detail
Short flutter sleeves
A-line silhouette
100% Cotton Voile
Sizing
Fits true to size
Camilla (studio images) is 6 years old wearing a size 6
Thea Shorts - Marigold Terry - Illoura The Label
Regular price
$59.00
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Get ready for sunny days with Thea Shorts, a retro design crafted from soft cotton terry towelling in our summer-infused Marigold hue. Ideal for warm weather, these shorts feature a natural rope drawstring and an elasticated waist for a comfortable, adjustable fit. Perfect for beach days, we love these paired with the Sunseeker Tee.
Details
Elasticated waistband
Natural rope drawcord
High rise fit
100% Cotton Terry
Sizing
Fits true to size
Santiago (studio images) is 8 years old wearing a size 8
Lenni Skirt - Watermelon Terry - Illoura The Label
Regular price
$69.00
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Brimming with femininity, the Lenni Skirt is made sweeter by the delicate Posy hue. Crafted from textured terry towelling, this mini offers an elasticated waistband with a functional drawcord - we love this paired with the Shirred Crop this season.
Details
Elasticated waistband
Functional drawcord
100% Cotton Terry
Sizing
Fits true to size
Ocean (studio images) is a petite 9 year old wearing a size 8
Lenni Skirt - Posy Terry - Illoura The Label
Regular price
$69.00
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Brimming with femininity, the Lenni Skirt is made sweeter by the delicate Posy hue. Crafted from textured terry towelling, this mini offers an elasticated waistband with a functional drawcord - we love this paired with the Shirred Crop this season.
Details
Elasticated waistband
Functional drawcord
100% Cotton Terry
Sizing
Fits true to size
Ocean (studio images) is a petite 9 year old wearing a size 8
Sunseeker Tee- Illoura The Label
Regular price
$55.00
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Discover the ‘Sunseeker’ embroidered tee. Crafted from breathable cotton, this style features a slightly oversized fit with a classic ribbed neckline. A wardrobe staple, this tee was designed to integrate effortlessly with your little love’s everyday favourites.
Details
Short sleeves
Oversized fit
Ribbed neckline
100% Cotton
Sizing
Fits true to size
Ocean (studio images) is a petite 9 year old wearing a size 8
Shirred Crop - Ecru- Illoura The Label
Regular price
$69.00
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Too cute to handle - the Shirred Crop is perfect for those warm days ahead. Crafted from Ecru cotton gauze with contrast, subtle pink trim, this piece offers fixed straps, a shirred bodice and subtle frill details.
Details
Fixed Straps
Shirred Bodice
Subtle frills
100% Cotton Gauze
Sizing
Fits true to size
Ocean (studio images) is a petite 9 year old wearing a size 8
Crochet Mini - Sunset Stripe - Illoura The Label
Regular price
$110.00
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Make way for the mini of the moment with our charming Crochet Dress in playful sunset stripes! This delightful piece is a holiday essential, handmade with love by our talented artisans using soft cotton crochet. Designed with a classic A-line silhouette and a sweet scalloped edge, this dress was made for sunny adventures or special occasions - it’s a timeless keepsake that can be passed down as a treasured memory.
Details
Sleeveless design
A-line silhouette
Round neckline
Scalloped hemline
100% Cotton Crochet
Sizing
Fits true to size
Ocean (studio images) is a petite 9 year old wearing a size 8
Crochet shorts - Sunset Stripe - Illoura The Label
Regular price
$79.00
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Our extra comfy shorts are a wardrobe staple, so we have created them in our retro Sunset Stripe. Handmade from natural cotton crochet, this style offers a high-rise fit, elasticated waistband and scalloped edge finishings. We love these worn with the Crochet Top or Penny Blouse for the perfect vacation style.
Details
High-waisted style
Elasticated waistband
Scalloped edge finishing
100% Cotton Crochet
Sizing
Fits true to size
Florence (studio images) is 4 years old wearing a size 4
Crochet Top - Sunset Stripe - Illoura The Label
Regular price
$79.00
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Handmade with love, the Crochet Top is the sweetest addition to your little one's wardrobe. A truly versatile piece, this style is crafted from soft cotton crochet in our vintage-inspired Sunset Stripe. This top was designed to integrate effortlessly with your mini’s wardrobe, easily styled back or up, depending on the occasion.
Details
Scalloped Edges
Fixed Straps
Cropped Fit
100% Cotton Crochet
Sizing
Fits true to size
Florence (studio images) is 4 years old wearing a size 4
Thea Shorts - Watermelon Terry - Illoura The Label
Regular price
$59.00
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Get ready for sunny days with Thea Shorts, a retro design crafted from soft cotton terry towelling in our fun watermelon hue. Ideal for warm weather, these shorts feature a natural rope drawstring and an elasticated waist for a comfortable, adjustable fit. Perfect for beach days, these shorts pair perfectly with just about everything in your mini’s wardrobe.
Details
Elasticated waistband
Natural rope drawcord
High rise fit
100% Cotton Terry
Sizing
Fits true to size
Santiago (studio images) is 8 years old wearing a size 8
Mars Romper - Watermelon - Illoura The Label
Regular price
$69.00
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Dress your little one in the adorable Mars Romper, a lightweight and playful summer essential. Made from soft cotton muslin in a sun-infused watermelon hue, it ensures comfort during warm days. With natural coconut buttons and handy press studs at the crotch, changing is a breeze.
Details
Round neckline
Sleeveless design
Coconut buttons at the back
Press stud crotch
100% Cotton Muslin
Sizing
Fits true to size
Maali (studio images) is 1 year old wearing a size 1
Opie Dress - Summer Daisy - Illoura The Label
Regular price
$95.00
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Introducing the Opie Dress—a delightful twist on our best-selling Opie Romper! This enchanting dress features flutter sleeves and a sweet frill neckline with a tie detail, perfect for twirling through summer days. Crafted from 100% Cotton Poplin in our exclusive Summer Daisy print, bringing a burst of sunshine to every outfit.
Details
Frill neckline with a tie detail
Short flutter sleeves
A-line silhouette
100% Cotton Poplin
Sizing
Fits true to size
Ocean (studio images) is a petite 9 year old wearing a size 8
Koa Dress - Lilac - Illoura The Label
Regular price
$79.00
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The perfect all-occasion dress, easily styled up or down depending on the occasion. Crafted from cotton gauze in our sweet lilac hue, this piece offers a high waistline, rolled sleeves and a button back closure.
Details
Rolled sleeves
Empire waistline
Button back closure
100% Cotton Gauze
Sizing
Fits true to size
Florence (studio images) is 4 years old wearing a size 4
Pip Romper - Summer Daisy - Illoura The Label
Regular price
$79.00
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Looking for the ultimate summer outfit for your little one? The Pip Romper is designed with an adorable elasticated, frill neckline that adds a playful touch, making it perfect for sunny adventures. Crafted from soft cotton poplin in our bespoke Summer Daisy print, this style offers comfort and ease of movement.
Details
Elasticated frill neckline
Snap button closure
100% Cotton Poplin
Sizing
Fits true to size
Maali (studio images) is 1 year old wearing a size 1
Crochet Shorts - Ecru - Illoura The Label
Regular price
$75.00
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Our extra comfy shorts are a wardrobe staple, so we have created them in a versatile Ecru hue. Handmade from natural cotton crochet, this style offers a high-rise fit, elasticated waistband and scalloped edge finishings. We love these worn with the Crochet Top or Tilly Blouse for the perfect vacation style.
Details
High-waisted style
Elasticated waistband
Scalloped edge finishing
100% Cotton Crochet
Sizing
Fits true to size
Ocean (studio images) is a petite 9 year old wearing a size 8
Crochet Top - Ecru - Illoura The Label
Regular price
$75.00
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Handmade with love, the Crochet Top is the sweetest addition to your little one's wardrobe. A truly versatile piece, this style is crafted from soft cotton crochet in natural Ecru colourway - that easily integrates with their current wardrobe and our previous capsules.
Details
Scalloped edges
Fixed straps
Cropped fit
100% Cotton Crochet
Sizing
Fits true to size
Ocean (studio images) is a petite 9 year old wearing a size 8
Penny Blouse - Summer Daisy - Illoura The Label
Regular price
$69.00
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Brimming with femininity, the Penny Blouse is her everyday essential. Cut from durable and breathable cotton poplin in our bespoke Summer Daisy print, offering frill sleeves with babylock trim, and tie details at the back.
Details
Tie details at the back
Short flutter sleeves
Frill cuffs with babylock trim
100% Cotton Poplin
Sizing
Fits true to size
Indah (studio images) is 2 years old wearing a size 2
Knit Vest - Natural - Illoura The Label
Regular price
$69.00
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Our retro lightweight layer is here, the Knit Vest in our versatile natural hue is crafted from soft organic cotton with a ribbed neckline and waist. This piece is perfect for layering over a long sleeve for those cooler days or simply on its own.
Ribbed finishings
55% Linen; 45% Organic Cotton
Sizing
Fits true to size
Lua is 5 years old wearing a size 5
Hennie Pants - Cocoa Stripe - Illoura The Label
Regular price
$75.00
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The Hennie Pants were designed with comfort in mind, destined to be a piece you reach for time and time again. Crafted from our cornflower blue lightweight, textured cotton, this relaxed fit style offers an elasticated waistband with a natural rope drawstring.
High-waisted style
Elasticated waistband
Natural rope drawstring
100% Textured Cotton
Sizing
Fits true to size
Santiago is 7 years old wearing a size 8.
Hennie Pants - Cornflower - Illoura The Label
Regular price
$69.00
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The Hennie Pants were designed with comfort in mind, destined to be a piece you reach for time and time again. Crafted from our cornflower blue lightweight, textured cotton, this relaxed fit style offers an elasticated waistband with a natural rope drawstring.
High-waisted style
Elasticated waistband
Natural rope drawstring
100% Textured Cotton
Sizing
Fits true to size
Santiago is 7 years old wearing a size 8.
Field Dress - cocoa stripe - Illoura The Label
Regular price
$89.00
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A beautifully feminine midi in our retro and relaxed Cocoa Stripe print - the Field Dress is crafted from textured and breathable cotton. This pinafore style dress has a scoop back and adjustable tie detail, perfect for layering over a long sleeve blouse for those cooler days.
Adjustable scoop back and tie detail
Sleeveless design
Mid-length silhouette
100% Cotton
Sizing
Fits true to size
Lua is 5 years old wearing a size 5
Field Dress - Cornflower - Illoura The Label
Regular price
$85.00
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A beautifully feminine midi in our effortlessly fun, cornflower blue hue - the Field Dress is crafted from textured and breathable cotton. This pinafore style dress has a scoop back and adjustable tie detail, perfect for layering over a long sleeve knit for those cooler days.
Adjustable scoop back and tie detail
Sleeveless design
Mid-length silhouette
100% Cotton
Sizing
Fits true to size
Camilla is 6 years old wearing a size 6
Poet Tee - Undyed - Illoura The Label
Regular price
$55.00
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A custom Illoura poem - the sweetest words handwritten on our super comfy t-shirt. The Poet Tee was crafted from soft, undyed cotton, designed to integrate effortlessly with your little one's wardrobe. Featuring short sleeves, a crew neckline and classic fit - this tee is perfect for everyday wear.
Crew neckline
Short sleeves
Stone washed for a lightly worn look and feel.
100% Cotton
Sizing
Intended to have a relaxed, slightly oversized fit. We recommend choosing the size closest to your child’s usual size.
Santiago is 7 years old wearing a size 8 for an extra relaxed fit.
Knit Vest - Cocoa- Illoura The Label
Regular price
$69.00
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Our retro lightweight layer is here, the Knit Vest in our super cute Cocoa hue is crafted from a soft blend of organic cotton and linen, with a ribbed neckline and waist. This piece is perfect for layering over a long sleeve for those cooler days or simply on its own.
Ribbed finishings
55% Linen; 45% Organic Cotton
Sizing
Fits true to size
Pureza is 3 years old wearing a size 3
Posie Skirt - Sweet Pea - Illoura The Label
Regular price
$75.00
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Make way for her new high-rotation dress with beautiful hand-embroidered details. The Luna Pinafore is crafted from breathable, textured cotton in our elevated Cocoa hue - which hides mess after outdoor activities. This style is effortlessly cute with adjustable tie straps, an elasticated back and our delicate embroidered floral trim pockets. Perfect for layering, this style can stand alone or compliment your little ones fave knit for those cooler days.
Adjustable tie straps
Elasticated back
Hand-embroidered floral trim pockets
100% Textured Cotton
Sizing
Fits true to size
Camilla is 6 years old wearing a size 6
Luna Pinafore - Cocoa - Illoura The Label
Regular price
$85.00
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Make way for her new high-rotation dress with beautiful hand-embroidered details. The Luna Pinafore is crafted from breathable, textured cotton in our elevated Cocoa hue - which hides mess after outdoor activities. This style is effortlessly cute with adjustable tie straps, an elasticated back and our delicate embroidered floral trim pockets. Perfect for layering, this style can stand alone or compliment your little ones fave knit for those cooler days.
Adjustable tie straps
Elasticated back
Hand-embroidered floral trim pockets
100% Textured Cotton
Sizing
Fits true to size
Camilla is 6 years old wearing a size 6
Luna Pinafore - Sweet Pea - Illoura The Label
Regular price
$85.00
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Make way for her new high-rotation dress with beautiful hand-embroidered details. The Luna Pinafore is crafted from breathable, textured cotton in our gorgeous Sweet Pea pink hue. This style is effortlessly cute with adjustable tie straps, an elasticated back and our delicate embroidered floral trim pockets. Perfect for layering, this style can stand alone or compliment your little ones fave knit for those cooler days.
Adjustable tie straps
Elasticated back
Hand-embroidered floral trim pockets
100% Textured Cotton
Sizing
Fits true to size
Florence is 4 years old wearing a size 4
Yumi Dress - Sweet Pea Pink - Illoura The Label
Regular price
$85.00
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We are in love with the transeasonal yumi dress. Crafted from soft and breathable cotton in our Sweet Pea pink hue - this style offers enchanted long, blouson sleeves with a shirred cuff and natural coconut buttons at the back.
Long blouson sleeves
Shirred cuff detail
Natural coconut button placket at the back
100% Cotton
Sizing
Fits true to size
Lua is 5 years old wearing a size 5.
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