The Wholesome Store

• yarn dye cotton stripe
• button down featuring heart buttons
• collar, sleeve and cuff embroidery
• elasticated hand cuffs

Main: 100% cotton
Ethically made in a BSCI-certified factory in China

• reversible
• quilted with padding
• tie front
• side one: feature frill detail and contrast binding
• side two: yarn dyed check fabric

Main: 100% cotton
Ethically made in a BSCI-certified factory in China

• embroidery fabric
• collar featured with lace trim
• functional drawcord at waist to cinch in
• elasticated sleeve edge
• fully lined

Main: 100% cotton
Lining: 100% cotton
Ethically made in a BSCI certified factory in China

• reversible
• quilted with padding
• tie front
• side one: feature frill detail and contrast binding
• side two: yarn dyed check fabric
• functional pockets

Main: 100% cotton
Ethically made in a BSCI certified factory in China

• mid wash denim jean
• high waist
• bow trellis print
• functional pockets
• functional fly and button
• branding patch on back
• Regular length

Main: 100% cotton
Ethically made in a BSCI certified factory in China

• GOTS certified
• oversized tee
• match with our juniors tee

Main: 100% organic cotton
Ethically made in a BSCI certified factory in China

• GOTS certified
• oversized tee
• printed long sleeve

Main: 100% organic cotton
Ethically made in a BSCI-certified factory in China

• mid wash denim jean
• printed stripe with featured paneling 
• high rise
  
• functional pockets
  
• functional fly and button 
• branding patch on back
  
• regular length

Main: 100% cotton denim

Ethically made in a BSCI certified factory in China

SIZING

Side seam length 103 cm | AU 8 Regular
Side seam length 114 cm | AU 8 Tall

Emma - 171 cm wearing size 6 - Tall
Paris - 178 cm wearing size 16 - Tall

True to size
We suggest sizing up if you're between two sizes and want more of an oversized look

• printed indigo denim jean
• high waist
• functional pockets
• functional fly and button
• branding patch on back
• regular length

Main: 100% cotton denim
Ethically made in a BSCI certified factory in China

SIZE GUIDE

True to size

Side seam length 106cm | AU 10 Regular
Side seam length 117cm | AU 10 Tall

Emma - 171 cm wearing size 6 - Tall
Paris - 178 cm wearing size 16 - Tall

• GOTS certified
• oversized tee
• long sleeve

Main: 100% organic cotton
Ethically made in a BSCI certified factory in China

SIZE:

Emma - 171 cm wearing size 6
Paris - 178 cm wearing size 16

Oversized fit

• broidery anglaise
• relaxed fit
• fixed neck tie
• ruched detail
• puffed sleeves
• lined through body

Main: 100% cotton
Lining: 100% cotton
Ethically made in a BSCI certified factory in China

Size:

Emma - 171 cm wearing size 6
Paris - 178 cm wearing size 16

True to size

• featured collar with lace trim
• heart buttons at back
• long sleeved with elasticated cuff

Main: 100% cotton
Ethically made in a BSCI-certified factory in China

SIZES:

Zimi - age 2Y | 85 cm tall wearing size 3Y - campaign
Daisy age 7Y | 121 cm tall wearing size 6Y

True to size

• seersucker fabric
• featured collar with lace trim
• heart buttons at back
• long sleeved with elasticated cuff

Main: 100% cotton
Ethically made in a BSCI-certified factory in China

• denim jean
• elasticated waistband with internal adjusters
• functional pockets
• functional fly and button
• branding patch on back

Main: 100% cotton denim
Ethically made in a BSCI-certified factory in China

SIZES:

Bowie - age almost 5Y | 115 cm tall wearing size 6Y - campaign
Atlas age 2Y | 90 cm tall wearing size 2Y
Zimi - age 2Y | 85 cm tall wearing size 2Y
Daisy age 7Y | 121 cm tall wearing size 6Y

• GOTS certified 
• oversized tee 
• matching adult tee

Main: 100% GOTS certified organic cotton

Ethically made in a BSCI-certified factory in China

CARE

Cold machine wash on a gentle cycle with similar colours only, line dry in shade, iron cool if needed. Do not tumble dry, do not bleach or soak.

SIZE

Alma age 3Y | 100cm tall wearing size 3Y - campaign
Zimi - age 2Y | 95 cm tall wearing size 3Y (almost 3Y)

Oversized fit

• frill detail on bottom 
• functional love heart back pocket
• elasticated waistband 
  
• branding patch on waistband

Main: 100% cotton

Ethically made in a BSCI-certified factory in China

CARE

Cold machine wash on a gentle cycle with similar colours only, line dry in shade, iron cool if needed. Do not tumble dry, do not bleach or soak.

SIZE

Zimi - age 2Y | 95 cm tall wearing size 3Y (almost 3Y)

True to size

• reversible top with two different prints
• embroidery feature on front and back 
• two functional ties at back 
• relaxed fit
• matching shorts 

Main: 100% cotton

Ethically made in a BSCI-certified factory in China

CARE

Cold machine wash on a gentle cycle with similar colours only, line dry in shade, iron cool if needed. Do not tumble dry, do not bleach or soak.

SIZE

Alma age 3Y | 100cm tall wearing size 3Y - campaign
Zimi - age 2Y | 95 cm tall wearing size 3Y (almost 3Y)

True to size

• relaxed fit
• scallop edging detail
• love heart functional back pocket
• branding patch on waistband at front
• elasticated waistband 

Main: 100% cotton

Ethically made in a BSCI-certified factory in China

CARE

Cold machine wash on a gentle cycle with similar colours only, line dry in shade, iron cool if needed. Do not tumble dry, do not bleach or soak.

SIZE

Alma age 3Y | 100cm tall wearing size 3Y - campaign
Zimi - age 2Y | 95 cm tall wearing size 3Y (almost 3Y)

True to size

• patchwork style
• indigo denim wash
• functional button down
• contrast stitch
• relaxed fit

Main: 100% cotton denim

Ethically made in a BSCI-certified factory in China

CARE

Cold machine wash on a gentle cycle with similar colours only, line dry in shade, iron cool if needed. Do not tumble dry, do not bleach or soak.

SIZE

Alma age 3Y | 100cm tall wearing size 3Y - campaign
Gigi age 11M | 78 cm tall wearing size 12M

True to size

• GOTS certified 
• oversized tee 

Main: 100% GOTS certified organic cotton

Ethically made in a BSCI-certified factory in China

CARE

Cold machine wash on a gentle cycle with similar colours only, line dry in shade, iron cool if needed. Do not tumble dry, do not bleach or soak.

SIZE

Bowie age 5Y | 117 cm tall wearing size 6Y (tall for his age)
Naim age 5Y | 110 cm tall wearing size 5Y - campaign

Oversized fit

• relaxed fit
• elasticated waistband 
• functional belt 
• branding patch on back pocket 

Main: 100% cotton

Ethically made in a BSCI-certified factory in China

CARE

Cold machine wash on a gentle cycle with similar colours only, line dry in shade, iron cool if needed. Do not tumble dry, do not bleach or soak.

SIZE

Bowie age 5Y | 117 cm tall wearing size 6Y (tall for his age)
Naim age 5Y | 110 cm tall wearing size 5Y - campaign

True to size